A horror XOXOer
This gossip-worthy electronic press kit (designed for Deep Focus) promotes the opening of Twentieth Century Fox's religious horror film The Haunting of Molly Hartley. Visitors to the site could get a synopsis of the film, read about the cast, and download promotional materials.
Since the film depicts Molly watching her own downfall in a bathroom mirror, the homepage of the site allows users to witness Molly’s demise in the same environment. Users navigate through clips by clicking on shards of a broken mirror that have fallen into a bathroom sink. Bits of video tease the clips in each shard. When one of the shards is clicked, the mirror pieces itself back together in its frame and plays the clip. As the clip ends, the mirror shatters and falls back into the sink below, returning the user to the homepage.